What our clients and partners say…

Mark Beard

Lead Under-18’s Coach Brighton & Hove Albion FC

“I worked with Betsy for 18 months at Premier League Brighton & Hove Albion FC. I had worked with 3 psychs before and never really used them as I didn’t see what benefit they added to the individual players or team collective.
When Betsy came to Brighton, she completely changed my mind and within 3 months we started to see a massive transformation in the players, team results and confidence growing in players and staff. I started to use her in every single training session and on the bench in Premier League Youth matches.
The relationship she built with the players was fantastic, she worked in a way that was not complicated but got the best out of everyone. I wish she was still working with me as I truly believe she is the best in the country.”

Rhi Farr

Performance Analyst – Premier League Academy

“In the season I worked alongside Betsy we combined our disciplines on a number of occasions. In particular, as part of the opposition analysis she would highlight key areas of interest that our team could utilise and build on. Not only did she improve the analysis process but she improved the way I worked in general.
Her open and honest approach provided the feedback to improve on and off the pitch for not only players but staff as well. Another example of where our paths crossed is the feedback process. My role is to deliver performance feedback and Betsy helped to find effective and creative ways to deliver this feedback to players and coaching staff.
Working alongside Betsy was a privilege as she not only taught me about the world of psychology and the positive work she can do, but she also took an interest in my own field of analysis, contributing her knowledge and helping me grow as an analyst.”


Football Player – Portsmouth FC

“As an elite sportsman I can train to peak fitness. I can be physically strong. But it is the belief and the mental strength that makes me stand out from the crowd. Betsy ensures I am mentally prepared for every challenge. It’s the difference between winning and losing.

Peak physical fitness comes from weeks and months of hard work. It is the mental strength and the understanding and controlling of emotions that makes the difference. Working with Betsy has made me realise the importance of this and enhanced my peak performance”


Amateur Golfer

“I’ve been working with Betsy at Seed Psychology over the last few months by taking part in the Mindfulness For Beginners course. This process of being aware and mindful of myself and accepting was new to me but with the help of the course I have seen a real benefit and real results I can use and build upon in everyday life.

It’s clear Betsy is not only an expert in the subject matter but also passionate about aiding people with their approach to mindfulness and psychology as a whole. I would wholeheartedly recommend exploring one of the courses offered by Seed and unlocking the benefits of mindfulness.”

Sarah Murray

Senior Performance Psychologist working in professional football

“I worked closely with Betsy for 2 years providing performance psychology support to young elite footballers. Betsy has a unique way of connecting with those she meets and in particular she thrives in a high performing, fast paced environment. She has a relentless work ethic and a drive to provide the very best support to athletes and staff alike. From my experience she does this successfully whilst also providing challenge for those she works with.

I would highly recommend Betsy as an innovative and impactful performance psychologist, a pleasure to work with.”